Bang & Olufsen has expanded its celebrations with the introduction of two remarkable new editions of its iconic flagship loudspeaker: Beolab 90 Phantom Edition and Beolab 90 Mirage Edition. Following the success of the Titan Edition launched earlier this year, these new speakers showcase the capabilities of Bang & Olufsen’s Atelier, the brand’s customisation studio dedicated to limited-edition craftsmanship, advanced materials, and excellent high level artistry finishes.
Designed for global collectors and South Africa’s growing community of luxury audio enthusiasts, these editions elevate the Beolab 90 beyond high performance sound into the realm of sculptural design and bespoke technological art.
BEOLAB 90 PHANTOM EDITION: DARKNESS REDEFINED
The Phantom Edition is an exploration of depth, shadow, and structural intensity. Finished in a striking monochromatic black palette, it merges high-end engineering with aesthetics inspired by motorsport performance design.
Key Technical and Design Highlights:
- Semi-Transparent PVD Mesh:
A black PVD-coated metal mesh subtly reveals the speaker’s internal architecture, creating a holographic visual effect that shifts with movement and light. - Carbon-Fibre Accents:
Hand-layered carbon fibre defines the speaker’s sculptural face mask, base panels, and shoulder plates, celebrating strength, precision, and dynamic form. - Advanced Aluminium Craftsmanship:
A pearl-blasted aluminium skeleton frames the acoustic surfaces, while precision-milled trim rings enhance the speaker’s refined industrial identity.
Every element of the Phantom Edition is hand-finished through demanding artisan processes, resulting in a design that feels both futuristic and elemental. Created for collectors who value purity, performance, and a sense of engineered drama, the Phantom Edition is one of the most exclusive loudspeakers available in the world today.
BEOLAB 90 MIRAGE EDITION: A CHROMATIC CELEBRATION
Where the Phantom Edition embraces intensity, the Mirage Edition expresses vibrancy, movement, and colour. It showcases Bang & Olufsen’s mastery of anodization techniques and introduces one of the brand’s most ambitious finishes to date.
Key Technical and Design Highlights:
- Iridescent Acoustic Fabric:
A shimmering fabric that shifts between sapphire and magenta, echoing sound wave fluidity and creating a visual performance equal to the audio experience. - Gradient Aluminium Panels:
Five aluminium components on each speaker undergo bespoke gradient anodization, enhanced with wave-textured surfaces that evoke rippling sound energy. - Handcrafted Finishing:
Master polishers and anodization specialists shape each piece, creating a multidimensional finish that celebrates individuality and artistic expression.
The Mirage Edition transforms the Beolab 90 into a centrepiece of colour, movement, and contemporary luxury, perfectly suited for South African homes that merge design, culture, and technology.
FIVE MASTERPIECES FOR A CENTURY OF EXCELLENCE
The Phantom and Mirage Editions are the second and third releases in a series of five ultra-limited Atelier editions, created exclusively for Bang & Olufsen’s 100-year anniversary.
Each edition is limited to ten pairs worldwide, making them among the rarest loudspeakers ever produced by the Danish luxury audio house.
Every pair is accompanied by a certificate of authenticity, reinforcing its status as a collector’s investment piece and a milestone in Bang & Olufsen’s design history.
INNOVATION ROOTED IN HERITAGE
First introduced in 2015, the Beolab 90 remains Bang & Olufsen’s most advanced loudspeaker, engineered with:
- 18 bespoke drivers
• Beam-forming technology
• Intelligent sound adaptation
• 360-degree dispersion precision
These centenary editions retain the same uncompromising acoustic performance while elevating the aesthetic experience to new artistic and visual levels.
GLOBAL UNVEILING IN SAN FRANCISCO, WITH A WORLD TOUR AHEAD
The Beolab 90 Phantom and Mirage Editions were unveiled at Bang & Olufsen’s new San Francisco Culture Store – now the world’s largest Bang & Olufsen showroom. The loudspeakers will tour select international destinations throughout the centenary year, offering design collectors, audiophiles, and luxury clients exclusive opportunities for private viewings.
South African clients will be able to connect with Bang & Olufsen representatives for bespoke consultations, pre-orders, and global acquisition services.
