by Hanleigh | Jul 21, 2020 | Features
The COVID-19 crisis has redefined the retail playing field. This has seen retailers scrambling to accommodate changed consumer behaviour as shopping surges online. The pandemic has exposed the precariousness of a solely bricks and mortar model. According to a recent...
by Hanleigh | Mar 6, 2020 | Features
Millennials make up 27 percent of the South African population, translating into a buying power of 14 million people. As the upcoming generation of big-spenders, consumer power is falling swiftly into the hands of millennials. “Knowing where and why they spend their...
by Hanleigh | Feb 24, 2020 | Features
Cart abandonment is the number one pain point for every ecommerce site of any kind, with the average documented cart abandonment rate at 69.57%. “It’s every online store owner’s mission to get below that average baseline and increase sales,” says Derek Cikes,...