by Hanleigh | Jun 25, 2024 | News
IBM and The All-England Lawn Tennis Club announced a new feature for the Wimbledon digital experience that will leverage match data with generative AI from IBM’s AI and data platform, watsonx, to keep fans updated on the world’s leading players as they advance through...
by Hanleigh | Jun 1, 2024 | News
Traditional sports such as soccer and rugby continue to remain popular with sports fans, yet an increasing number of bettors are uncovering the appeal and possible winnings associated with less mainstream sporting activities. Whether it’s the excitement of...
by Hanleigh | Apr 19, 2022 | News
“The FFT is delighted to renew this agreement with OPPO, a loyal partner with whom we share a desire for innovation. This collaboration with an international brand reinforces our strategy to increase Roland-Garros’s influence worldwide,” announced...
by Hanleigh | Jun 6, 2018 | News
Using the world’s biggest moment in sport as the backdrop – adidas has re-engineered the traditional campaign model through personal storytelling, bringing together 56 of the world’s most influential Creators across sport culture, including Leo Messi, Gabriel...
